Italian Factory Motor Tour

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Ferrari Factory Tour by MOTORSTARS

Lamborghini Factory Tour by MOTORSTARS

Pagani Factory Tour by MOTORSTARS

Maserati Factory Tour by MOTORSTARS

Ducati Factory Tour by MOTORSTARS


Who are we?

MOTORSTARS was born from the passion of a group of friends, who have worked at Ferrari, Lamborghini and other prestigious racing divisions for years.

Since the very beginning, our aim was to broaden the horizons of some old and new motor enthusiasts friends. We are now, after 15 years the leading company in this sector, having forged direct contacts with the most famous car and motorcycle manufacturing industries in the world. Our experience now enables us to provide a wealth of knowledge that we would love to share with you. If you are looking for professionalism, technical expertise and friendliness, the MOTORSTARS’s staff will make you feel like you are part of the team and ensure that you have an amazing and unforgettable experience!

Our location

MOTORSTARS is located in Castelfranco Emilia, in a strategic position between Bologna and Modena, in the heart of the so called ‘Motorvalley’, not too far from the most prestigious motorcycle and car factories, such as Ferrari, Lamborghini, Maserati, Pagani and Ducati.

Our Mission

Ferrari, Lamborghini, Pagani, Maserati and Ducati stir the passion and soul in millions of fans all over the world with their high-powered cars and their roaring engines. They represent past, present and future in the motor sports field. Our mission is to offer exclusive car factory tours by revealing the beauty of these engines and designs, and to promote and spread news about events and activities organized by those companies, enhancing the so-called motor sport tourism for which Italy is so famous, especially in the area between Bologna and Modena.

Italian car factory tours with Francesco

We're very pleased to introduce Francesco!
Francesco has worked for some of the greatest and most successful superstars’ factories in the world (Ferrari, Lamborghini, and Pagani) and this today gives him an amazing background in racing cars.

After five years of Professional training school, Francesco received his "Technical Diploma" as mechanical expert and immediately started to work in a little F3 Racing Team. Three years later he moved to "Pagani" where he specialized in composites materials such as carbon fibre and then, always following his huge passion for cars, he moved to "Lamborghini" and eventually to "Ferrari".

For Francesco, Ferrari, not only was a dream come true, but also a fantastic work experience. He manufactured hi-tech carbon-fibre components (especially F1 wings, M. Schumacher F1 steering-wheel) and made scale model cars for the Wind-tunnel (F1 prototypes, scale 1:3). That’s where he developed and improved his attention to detail, a skill that he now uses to this day with great effect.

With ten years experience in racing cars, plus ten years of "MOTORSTARS" tours, Francesco today has “engine oil running through is veins” as many of our guests would say.

Visitors also appreciate his Italian warmth and friendly, professional service.

Special Guests


Roulette Leader of the Australian Air Force guest of MOTORSTARS

14/05/2013 - Another special guest landed at the "MotorValley" in Italy.

Squadron Leader Stephen Baker, has over 20 years of flying experience that began when he graduated from No 161 Pilots’ Course in December 1992. In 1996 he became the youngest instructor in the RAAF since WWII at the tender age of 23 and during his Flying Training School he was selected for an exchange tour with the Royal New Zealand Air Force. Prior to returning to Central Flying School in 2010 to take over as Roulette Leader, Stephen also displayed some of the Air Force’s warbirds at the RAAF Museum.

On Tuesday May 14th Stephen did his MOTORSTARS TOUR to do a tour of Ferrari, Lamborghini, Pagani factories and museums. Stephen has over 5000 military flying hours. This is his eighth season with the team and his third as Roulette Leader.




US astronaut guest of  MOTORSTARS

21/02/2012 - A very special guest landed at the "MotorValley" in Italy.

NASA astronaut Steve Smith is a veteran of four space flights covering 16 million miles and seven space walks totaling 49 hours and 25 minutes. Smith’s spacewalk time places him in the top five on the all-time American and World spacewalk duration lists.
On Monday February 21st Steve and his son, both huge car enthusiasts, use MOTORSTARS full day service to do a tour of Ferrari, Lamborghini, Pagani factories and museums.
Following the tour all the Smith Family were especially invited by Ferrari and Maserati to spend another day visiting the Ferrari's and Maserati's production area in Maranello and Modena.
Smith currently serves as the NASA International Space Station Program Liaison to the European Space Agency.


MOTORSTARS at the "Notte Rossa Maranello"

The "Notte Rossa", italian for "Red Night", is the extraordinary event dedicated to the Ferrari fans organized by the town of Maranello in collaboration with the Ferrari Museum in Maranello and the Scuderia Ferrari Club.

The Red Night takes place in June and it attracts thousands of people, with a program-based engines, performances, music and animations to celebrate the Ferrari myth and soul of a community.

MOTORSTARS at the "Red Bull Ring" race track in Austria

Special event dedicated to Ducati fans organized by "AL-31" in collaboration with "Ducati factory store" and "Red Bull Ring" race track in Austria.  A full week-end with free practice, qualify, warm-up and the race that attracts thousands of Ducati fans and passionate every year.

Certificate of Excellence Winner 2018 - 7 awarded consecutive years!

We are very pleased to receive acknowledgement of our hard work.

Thank you to everyone who posted comments and reviews on our trip advisor page.









Press Review

UK Maserati Club Magazine

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UK Maserati Club Magazine

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The Vancouver Sun

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Aftenposten Norway 

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Mazda MX-5 Club of Western Australia

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VI Congresso Nazionale F.A.I.P.A

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World Ducati Week & Car factory tours

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University of Connecticut

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La mia Auto

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Il Resto del Carlino & car factory tours

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is not associated to:

Ferrari s.p.a.

Lamborghini automobili  s.p.a.

Pagani automobili s.p.a.

Ducati motors s.p.a.

Maserati s.p.a.